Press Kit
Everything journalists, podcasters, and bloggers need to write about Diaz Editor. Free use, no permission needed.
Quick descriptions
One-line (use anywhere)
€197 lifetime CAD software for solo trades — carpenters, electricians, installers.
50-word version (newsletter / podcast intro)
Diaz Editor is a €197 lifetime CAD application for solo trades-people — carpenters, electricians, and installers who use CAD a few hours per week. Built solo over 14 months by founder Juan Diaz, it ships with trade-specific layer presets (DIN VDE 0100, IEC 60364, NEC), BOM export, and runs offline on Windows + Linux.
200-word version (article / press release)
Diaz Editor is a CAD application built for solo trades-people — carpenters (Tischler), electricians (Elektriker), and HVAC installers (Installateure) — who pay $540/year for AutoCAD LT but only use CAD 5-10 hours per week. The lifetime €197 model assumes part-time use rather than daily power-users, sidestepping the subscription-fatigue that plagues the construction-software market. Founded by Juan Diaz (Delaware LLC, bootstrapped, no VC), Diaz Editor was built solo over 14 months on top of Pascal Editor (MIT-licensed). It ships with trade-specific layer presets (DIN VDE 0100 for electricians, DIN EN 12831 for HVAC heat-load, IEC 60364 + NEC standards), BOM export for lumber-yards, DXF/DWG read-write for subcontractor handoff, and PDF export with permit-office-friendly formatting. The software runs natively on Windows and Linux (macOS Q3 2026), operates fully offline (DSGVO/GDPR-compliant — no cloud), and ships in four languages (German, Dutch, English, Spanish). It launched its DACH market in May 2026. Pricing is €197 lifetime for 3 workstations, one-time, with no subscription.
Key facts
| Product name | Diaz Editor |
|---|---|
| Founded | 2024 (solo dev start) |
| Public launch | 2026-05-17 (DACH market) |
| Founder | Juan Diaz (Delaware LLC #10519463) |
| Pricing | €197-lifetime → €197 regular retail |
| Target market | Solo trades — carpenters, electricians, installers |
| Languages | German, Dutch, English, Spanish |
| Platforms | Windows (live), Linux (live), macOS (Q3 2026) |
| Built on | Electron + Three.js + Pascal Editor (MIT) |
| Headquarters | Dover, Delaware, USA + Netherlands (founder) |
| Compliance | DSGVO/GDPR, DIN VDE 0100, DIN EN 12831, IEC 60364, NEC |
| Funding | Bootstrapped — no VC, no investors |
| Affiliate program | 25% lifetime commission, 60-day cookie |
Founder bio
Short (30 words)
Juan Diaz is the solo founder of Diaz Editor — €197 lifetime CAD for trades. Bootstrapped from his Netherlands-based laptop, 14 months of single-developer build.
Long (100 words)
Juan Diaz is the solo founder and developer of Diaz Editor, a €197 lifetime CAD application targeting solo trades-people. Based in the Netherlands, he built Diaz Editor over 14 months as a side-project response to friends who complained about $540/year AutoCAD subscriptions for tools they use only a few hours per week. The company is incorporated as Juan Diaz LLC in Delaware (#10519463) for international market access. Juan is unaffiliated with any venture capital, has no investors, and replies personally to every customer email and WhatsApp message at +31 6 5314 2656.
Pull-quotes (for articles)
"Solo trades pay $540 per year for AutoCAD they use maybe 5 hours per week. The subscription model assumes daily power-users they're not."
"Lifetime pricing isn't suicidal — the subscription-assumption is wrong for part-time users."
"I built Diaz Editor on Pascal Editor core (MIT, 14 years mature). Standing on giants' shoulders without being a parasite."
"DSGVO compliance is non-negotiable for German Handwerker — their data stays local, period."
"For solo carpenters who draw a kitchen island twice a month, paying $1,500 over five years for a tool used 200 hours total is highway robbery."
Brand assets (high-res, free use)
All assets free for editorial use. Attribution "Image: Diaz Editor / Juan Diaz" appreciated but not required.
Press coverage
Coverage will be added here as articles publish. Want to write about Diaz Editor? Contact us below — happy to do interview/Q&A.
Contact
Founder: Juan Diaz
Email: juan@diazatlas.com
WhatsApp / Phone: +31 6 5314 2656
Website: diazatlas.com
Available for: interviews, podcasts, written Q&A, product demos, code-review tours.
Response time: 4 hours during EU business hours, 24 hours weekends.
Suggested interview topics
- The economics of lifetime pricing vs subscriptions for prosumer software
- 14-month solo build: how to ship a desktop app without VC
- Building on top of open-source giants (Pascal Editor MIT) without burning communities
- DACH market entry strategy: language, compliance, payment-methods
- Bootstrapped + multi-platform: Windows + Linux + Mac CI pipeline
- DSGVO-compliant offline-first software in the cloud era
- Solo dev mental health + time-management over 14-month build
- Distribution lessons: LinkedIn vs Reddit vs YouTube creator-sponsorship for niche tools
Legal
Diaz Editor® is a trademark of Juan Diaz LLC (Delaware #10519463). Permission granted to use product name, logos, and screenshots for editorial purposes without prior approval. Commercial use (advertising, packaging, merchandising) requires permission via email.
Press-kit v1.0 · Last updated 2026-05-25 · diazatlas.com